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It is tax season again! Do business owners and other tax filers know where to find you? Oh sure, you may have been an established CPA and tax accountant in Michigan’s Warren for the past decade or so, but do those who may have never looked for an accounting professional know that your office is right around the corner? You may have flirted with the idea of hiring a college student to dress up as Lady Liberty or Uncle Sam and wave at motorists, but this is usually not a great idea for established professionals. CPA and tax signs for Warren, MI, are easy to come by and quite affordable. Since they are also very durable, you can use them for many tax seasons to come.
At Majestic Sign & Design, we usually recommend three important signage solutions to professionals in the accountancy field:
- A-frames. Done professionally and imprinted with your firm name, logo and specialties listing, you cannot go wrong by placing an A-frame on the sidewalk next to your office’s entrance. Whereas the signage above your door markets to passersby or motorists who are level with your office location, the A-frame attracts the attention of those walking up and down the sidewalk. The visibility of your logo supports brand awareness building. Moreover, when passersby realize that you specialize in limited liability company tax filings (or any other kind of tax preparation), you will effectively market to your niche clientele.
Window graphics. If you are fortunate enough to have several large windowpanes at your office location, you can put the glass to work. Perforated wraps create a compelling picture of a tax accountant’s office while decals and lettering market to those walking or driving past your location. Lettering also serves to inform current and future clients of your office hours. When you plan to extend your office hours during tax season, this is a great way of making this fact known. Add some suitable decals to remind folks that there is only a limited amount of time to get their taxes filed. This creates urgency that might just translate into more clients walking through your doors.
Banners and flags. They work for car washes. Interestingly enough, they also work for tax accountants. Colorful flags and banners are friendly and welcoming. Since tax season is dreaded, the wise tax professional knows that it is important to create a friendly environment that helps clients to de-stress. What is friendlier than happy flags flapping in the breeze? Banners advertise your business and sport your logo and firm name. The atmosphere that you create is sure to be one that is welcoming and helps to put at ease those who are afraid of what their tax liabilities might be.
There are, of course, plenty of other signs that you can use when tax season is right around the corner. Choose posters, electrical signs and even a temporary addition to your channel letter sign, which identifies you are the local CPA or tax accountant who is accepting new clients at this time. When the last minute draws near, this kind of sign certainly appeals to procrastinators.