The International Sign Association (ISA) reveals that the routine placement of exterior business signs is one of the reasons that they are so important to the consumer. As a result, you stand out – and not in a good way – without exterior signs. For Detroit businesses, this could mean the placement of monuments, post and panel signs as well as dimensional letter building markers.
Put Yourself in the Driver’s Seat of a Customer’s Car
Is it difficult to find the entrance to your parking lot? Place a monument sign! If you do not give shoppers the courtesy of identifying the easiest access to your parking lot before they drive past your venue and have to make a u-turn, there is a good chance that they will not spend the time and make that turn. To reel in ... Read More
Is there anything more confusing than a big showroom and numerous offices and departments branching off from the lobby? How about a sprawling property with multiple departments that the same dealership owns and operates? As a prior customer of a Detroit dealership, you already know that finding the service department, contacting the sales supervisor and getting your financing in order can be time-consuming. Make it easy on the customers that you hope to welcome to your showroom by having the right signage in place.
How do you quickly change the look of your business’s interior? What is the easiest method for adding seasonal or special occasion decorations without undoing the interior decor of your venue? Is it possible to add subtle marketing messages to your store’s windows without placing banners and posters in front of the glass? The answer is yes. The use of digitally printed vinyl graphics for interiors and exteriors in Detroit makes it possible for business owners to advertise to a targeted audience in the most cost-effective manner possible.
Digitally Printed Floor Graphics
You may have seen the cleverly placed footsteps that some retailers add to their floor setup. They either lead to a much-requested locale like a customer service desk – a great way to use wayfinding signage at the floor level and thereby free up sales associates for other ... Read More
Scheduled for March 16, 2014, the Hair Fanatics Unleashed trade show is a friendly get-together for creative stylists, barbers, aestheticians and really anyone in the hair care business. Exhibitors have the opportunity to rub elbows with vendors presenting new hair care products, innovative stylists who are perfecting new cuts and intricate dos, wig stylists and beauticians who tie entire looks together with a hairstyle.
Founder Stefanie Parker started this trade show with the vision of turning a simple hair do into a form of personal expression. Her goal was to offer wearers of short hair the same options that those with long hair enjoy. Moreover, she wanted to demonstrate that straight hair, curly hair and everything in between is beautiful and can be made to take on the look that anyone desires.
If you are going to be among the ... Read More
It is tax season again! Do business owners and other tax filers know where to find you? Oh sure, you may have been an established CPA and tax accountant in Michigan’s Warren for the past decade or so, but do those who may have never looked for an accounting professional know that your office is right around the corner? You may have flirted with the idea of hiring a college student to dress up as Lady Liberty or Uncle Sam and wave at motorists, but this is usually not a great idea for established professionals. CPA and tax signs for Warren, MI, are easy to come by and quite affordable. Since they are also very durable, you can use them for many tax seasons to come.
At Majestic Sign & Design, we usually recommend three important signage solutions to professionals ... Read More
Detroit car wraps are catching on as a great means of building brand awareness and advertising a particular product or business. Costing only a fraction of what you would spend per thousand impressions on a television ad campaign, these wraps are superior in helping customers memorize your name, company logo and logo colors.
Of course, there are other benefits as well.
Maverick Funding Corp. is in the business of mortgage lending. Currently operating in 30 states, the mortgage lender offers FHA as well as Fannie Mae loan products. With an eye on customer service and personal attention to detail, Maverick works hard to differentiate itself from the big banks where mortgage lending has become an anonymous process.
When it came time to start shopping for a lobby sign that would be displayed in its Warren office, Maverick contacted Majestic Sign & Design. We visited the location and discussed the wide variety of available lobby signs. For Warren, and Detroit MI, brand awareness building, we suggested a sign that is made of dimensional acrylic letters and graphics that we affixed to the wall.
The logo of the lender is prominently displayed in the middle of the wall. It features the telltale colors ... Read More
If you own or operate a car dealership in Detroit, you are in competitive company. The city has listings for 643 used and 433 new car dealers. Since many of these dealerships also operate service departments, they face competition from the more than 1,710 listed auto repair shops and service stations in the city. What can you do to ensure that buyers and sellers will flock to your Detroit auto dealership? Banners and signs are the answer!
Placing Signage for Maximum Effect
Banners in the showroom, posters in the windows, banners and flags on the outside of the building and – of course – channel letter signage on the building facade are just a few examples of excellent marker placement. The trick here is to invite consumers to come into your showroom and, once they are inside, to check out ... Read More
Koz Heating & Cooling is Macomb’s HVAC contractor. The company specializes in air conditioning replacements and installations, heating system installs, humidifier additions as well as residential and commercial heating and cooling jobs. Located at 16122 Campbell Drive in Macomb, the company offers high-quality work that is 100 percent guaranteed. Performed by factory-trained and authorized technicians, you know that you have licensed and insured experts visiting your home.
When the owners of the Koz Heating & Cooling realized that they were missing out on a great advertising opportunity with their job vehicle, they looked around and noticed how many box truck wraps for Macomb, MI, contractors were being put in use. Since there is plenty of competition in the HVAC business, it only made sense to add their truck to the mix. After a call to Majestic Sign & Design, our ... Read More
It is fair to say that channel letter signs for Southeast Michigan are among the most commonly requested markers that Majestic Sign & Design produces. And why not? They are durable, adaptable and they get noticed. If you are thinking about adding this kind of signage to your business property’s facade, you are in great company. Consider your options carefully!
The International Sign Association (ISA) counsels that entrepreneurs should allow an inch in height for every 25 feet of distance. If you follow this standard, your exterior channel letters will take up a sizable portion of your building’s wall, which in turn ensures that pedestrians and motorists alike are sure to find you with ease.
Aluminum is the favorite material for this kind of marker. It neither rots nor dents. It withstands ... Read More